
Well, our Information is Beautiful Awards challenge on movie budgets is proving more popular than a DVD of Juno on a wet afternoon.
We’ve had loads of great entries already. And some amazingly creative ideas are popping up.
Like, Jermone Cukier‘s explorations of the dollar value of individual features of a plot. He cross-referenced keywords for each movie on IMDb with box office return. The result? A price tag for each plot element.
Having an explosion in your film could earn you $150m, he finds. A love triangle $37m. And a psychopath – just $32m. See the list.
All this is very exciting and creative so we’re extending the closing deadline by a week.
You now have until Monday 6 February to get your ideas to us.
» Check out the challenge at InformationIsBeautifulAwards.com
» Check out the data
You can create a design, an interactive piece or even a sketch on a napkin to tell your own movie stories. The winners share a showbiz-worthy $5,000 prize-pot, thanks to kind sponsors Kantar.com.
In the meantime, why not explore this revealing snippet of data. Top 10 films for each year not by Hollywood’s favourite, gross. But by profitability, percentage of against budget, not just cash-pull. Changes the top 10 movie charts considerably…
See the data sheet in Google Docs
SOURCES: The-Numbers.com, BoxOfficeMojo, IMDB, Wikipedia
DATA GATHERERS: Miriam Quick, Marley Whiteside, Dan Hampson, Pearl Doughty-White, Matt Hancock, Alexia Wdowski, Alex Lemon














How much does Hollywood earn?
Major anti-online piracy laws like PIPA/SOPA and ACTA are designed to protect the intellectual property of businesses like the US movie industry.
Hollywood cites yearly losses of billions of dollars to illegal internet downloads as justification for new legislation. (source, PDF)
But what do the numbers say?
See our data and calculations: http://www.bit.ly/movierevs.
(And, um, if you can supply worldwide DVD sales figures, please get in touch!)
ADDITIONAL RESEARCH: Miriam Quick
SOURCE: MOTION PICTURE ASSOCIATION OF AMERICA (PDF)
DATA: BIT.LY/MOVIEREVS
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