Who Rules The Social Web? Friday, October 2nd, 2009 Thanks to data gathering by Brian Solis. My data here. In passing, it’s interesting how Google Ad Planner gives detailed data on every big website online. But not on any of Google’s own sites. See the updated version here. Previous Next Tweet Pin It Tags — peoplesocial mediatechnologyweb Credits — Design: David McCandless Source: BrianSolis.com, Google Ad Planner. Data: In this Google doc Related Colours in Cultures What Does China Censor Online? The Hierarchy Of Digital Distractions Books and Store Show Comments ( ) http://bionbi.blogspot.com Byron Here’s the full dataset in an interactive dashboard: http://visualizefree.com/share.jsp?id=EEBSLUsR BaconGrease Well, that doesn’t really surprise me. http://feignedinsanity.com Rizwan WOW!!!! I am sure most of these are spammers who set profiles as hot chicks and spam about porn links http://twitter.com/erez Erez Digg is less of a Patriarcy and more of a Juvenile fraternity house. http://techcrunchies.com Anand Srinivasan LOL..Agreed with Erez and Rizwan both… Anand TechCrunchies.com http://TwistedSifter.com TwistedSifter Great observation Rizwan! I wonder what total % are spam/inactive on each respective network? Still surprises me how Classmates is still so big?!? http://alyssamyers.com Alyssa Myers Interesting. Seems to reinforce the stereotypes regarding women as being more social than men. And I agree with Erez, Digg can be juvenile, but nothing like Fark! ;) http://www.saseantic.com Sase Antic Interesting info. http://livepaola.wordpress.com LivePaola You shouldnâ€™t fall for wrong conclusions. That thye are be present in large numbers, larger than menâ€™s, does not mean that women â€œruleâ€ in a social network. Letâ€™s look at womenâ€™s actual sphere of influence. Who are the most followed, the most retweeted, the most authoritative members of a given network? Itâ€™s usually guys. Iâ€™d bet that, for any substantive measure of influence, itâ€™s the men who â€œruleâ€ even in sites where more women than men have an account. Shivraj The data is interesting. However, it would be useful to see the gender distribution of “influencers” or “people with most followers” or people who are “hubs” more connected than others. Networks do follow the Power Law. Those are probably the real rulers. http://www.thedatingloft.com thedatingloft an interesting piece of information. Yea, i agree that woman might dominate the site with their larger number, but which is the one who has the most influence? Anyway, all these social networking sites are here just for us to connect with our friends. Do we really need to bother whether is it because woman are becoming more miserable therefore they are turning to social networking?? Love. Your Choice. http://www.mediumflow.de mediumflow But never forget: the mere numbers of participants did & do *never* change any actual dominance in a discourse… (women made up the majority in – as far as I am concerned – *all* societies ever known) http://erikvold.com/index.cfm Erik Vold I don’t see how the data was collected described, but I assume that a larger portion of the “female” users are in fact fake accounts made by men to induce fools into befriending them, which may be desired for a number of reasons. I doubt that women do this anywhere near the same extent. Beyond this, I’m sure whenever a man needs to make a fake account, unless there is a reason the fake account needs to be male, it’s going to be female, and I don’t see that many techie females around the west coast to have a reason to do this sort of thing. I doubt that any data/sample collection method of users on any network can factor this out. LinkedIn maybe matters less, but I would guess twitter, facebook, and myspace all have the problems I describe. http://alyssamyers.com Alyssa Myers LivePaola – citation please. Alex Definitely that statistic is looking as true. Women are more blabbing persons. Take a look at our regular life in offices, subway, streets. One thing is interesting for me: have the person (who prepared that comparison chart) the access to all databases of all compared systems??? Else how possible to compare these communities without real data???? I`m not sure what data is correct. Same “advertisement” I can do for any system. It depends from period of the year, region, economical and political situation, September 11th events etc. The data will be absolutelly different in many cases… http://www.r4-ds-kaart.nl r4 games Thanx for the valuable information. I love orkut. But my friends are spending more time on face book. So Iv got no choice but to move. http://www.r4-ds-karte.de nintendo ds r4 Nice post, But i think facebook is a major part of web, We can say many networking sites are ruling the web. Like Facebook, Orkut and twitter. http://lasaventurasdevitinho.blogspot.com V [...] Imagen: Information is Beautiful [...] Ariana Girls are pink and boys are blue… Oye… http://corybarbot.wordpress.com Cory Love this infographic – well done. nicola oh dear, just goes to show how sad we are Dave K. Well, women like to gossip, scheme, and have little cliques, so no wonder that social networks are predominantly female. sandwiches @Erez, “Digg is less of a Patriarcy and more of a Juvenile fraternity house.” Using that same line of thought, without a doubt, we can see that the so-called “matriarchies” are more like drama-filled sorority houses. todger Wow! The ladies like, totally rule and stuff! It’s interesting to compare this set of data with another study from last year, when the membership of Myspace beat Facebook’s into a cocked hat: http://www.rapleaf.com/business/press_release/age http://www.dartmouth.edu/~milton/reading_room/pl/b politian Where is the interesting thinking? Where is something leading to worthwhile action? The rest is pap. http://www.r4dump.nl r4 kaart kopen “Seems to reinforce the stereotypes regarding women as being more social than men” well maybe women just have more time to waste… :) John You mean women might be interested in tools and places that give them more opportunity to talk about random crap? Nooooo. That just isn’t the sort of thing that most women are into. http://www.dealsbell.com hp promotion Well Social media is a good way to network with other professionals and web have continued to improve the way we communicate with each other that’s very helpful for all of us.Networking as a concept has existed since time immemorial but it has been taken to an entirely new level by social networking websites like Twitter and FaceBook.Good post! Tim Azure You can hardly call Bebo a matriarchy. Its average user is about 19. bob The gender balance one is off. Everyone knows there are countless aff marketers posing as chicks pushing products. apparently feminist. Wow…. tongue in cheek could be the defence, but it is apparent some people are using these comments as a soapbox for chauvinism… front up a compelling theory or argument rather than expel your old tired male propaganda about our ‘scheming cliques’, and maybe this will be as engaging as our social networks… http://www.console-specialist.nl R4i Kaart People will get tired of all these social networks… twitter is only a hype thing it will pass.. no think twice before posting flat stereotypes. These findings are leading to some more insight http://www.stonecrestfurniture.com polywood This is novice idea to know the dominent gender on the social network. But question arises most of the women of the third world are only house wives and they have no idea of computer and these social networks. How can they participate. We get only information from accounts but a female can enlist her as a male. Over all I like it and want to name it fun on net http://freehpdrivers.com David Eprahim lush;Man these stats wrer really helpful 4 my ppt. girlfight I think girls are more serious about their contacts and therefor spend more time online to keep in touch with their friends http://retrometalfurniture.com/ Retro facinating how google protects itself.. huh, thanks for the post! http://www.gamesync.nl PS3 gamer love the info :) http://www.polywoodinc.com/ Poly Wood that’s good to know http://www.polywoodinc.com/ Poly Wood wow, thats good to know http://www.subsidie.co subsidie Google always protects its own data but yet is very fast in revealing other peoples data and information. http://www.kiwi-online.nl kiwionline Woman are just more social then men :) Nice to see a lot of woman use social media, but i agree that its just another hype that will pass when something new comes along http://polywood.net/ polywood Yeah, that’s about right, sure isn’t that way all the time though. diagnostic scanner yes, just goes to show how sad we are http://hotwirelesscoupons.com Verizon Wireless Very interesting – and I thought men ruled the net! http://www.r4ideals.nl R4 Kopen well women also rule the world thats r4sure R4 Very good– and I don’t think men ruled the net! http://www.cheapsally.com Dan Wow that is really interesting, I didn’t think that women would have dominated social media so much. Although, Google + is a different story, it’s all guys over there, some of these ladies need to migrate over and even up the ratio! Danielle I’m doing my part sweetie! http://prepaidrevs.com Tracfone Reviews Just from observing my wife, mother, and all the other females in my life, I would say this is 100% correct. Women seem more than willing to waste their lives away on these sites. Izrabotka Na Web Although some of the social networks from the infographic are not so popular now, it would be interesting to see what are the numbers two and half years later i.e. now.