It started with a question. It always does. This time, the question was simple: How much sunscreen should I wear?

I’m a pale geek who burns. I wanted to know the optimal. A simple question with a simple answer, right?


This simple question took me on a massive journey through the data, information myths and misinformation that surround our perception of sunscreen. I’m calling it the Sunscreen Smokescreen.

All our data, calculations and references here:

The Sunscreen SmokeScreen - Information Is Beautiful - David McCandless

Buy a instantly-download hi-res printable PDF of this graphic
from our store
or via this paypal link:
(n.b. purchased PDFs are emailed to your paypal registered email address)

All our data, calculations and references here: